Cookies Policy
Last updated: 14/11/2025
This Cookies Policy explains how Tribute Brands and its group companies (“we”, “us”, “our”) use cookies, tracking technologies and similar tools on our websites, including:
- tribute-brands.com
- trib3.co.uk
- pilat3s.com
(collectively, the “Websites”).
For details on how we process personal data more generally, please refer to our Privacy Policy.
1. What are cookies?
Cookies are small text files stored on your device (computer, tablet or mobile) when you visit a website. They allow the website to recognise your device, remember your preferences and improve your browsing experience.
Cookies can be:
- First-party cookies: set by us;
- Third-party cookies: set by external providers such as analytics tools, advertising networks or embedded services;
- Session cookies: deleted when you close your browser;
- Persistent cookies: remain on your device until they expire or you delete them.
We also use similar technologies such as pixels, web beacons, local storage, device identifiers, and tracking scripts.
2. Types of cookies we use
We use the following categories of cookies on our Websites.
A. Strictly Necessary Cookies
These cookies are essential for basic website functionality, including:
- enabling page navigation and secure areas;
- controlling cookie consent preferences;
- ensuring website stability, load balancing and security;
- facilitating core operations such as submitting forms.
Without these cookies, the Websites cannot function properly.
B. Performance & Analytics Cookies
These cookies help us understand how visitors interact with our Websites, which pages are most popular, and how users navigate.
They may collect:
- pseudonymised IP information
- pages visited
- referral sources
- device/browser types
- session duration
We use this information to improve site layout, content and user experience.
C. Functional Cookies
These enhance your experience by remembering preferences such as:
- language or location settings
- form autofill
- browsing preferences
- saved franchise enquiry details
- cookie banner preferences beyond essentials
D. Marketing & Advertising Cookies
These cookies track your browsing behaviour across our Websites and sometimes across third-party sites. They allow us to:
- measure marketing campaign performance
- show relevant advertisements
- understand audience behaviour and conversions
build remarketing or “lookalike” audiences
3. Cookies used by third parties
Our Websites may include content or services provided by third parties, such as:
- video embeds
- analytics tools
- form or booking platforms
- marketing integrations
These third parties may use their own cookies and tracking tools.
We do not control these cookies but we require each provider to comply with applicable privacy and cookie laws.
Third-party cookie providers may include:
- Google LLC
- Meta Platforms Ireland Ltd
- LinkedIn Ireland Unlimited Company
- Zoho Corporation
- Hotjar Ltd
- any additional providers we use in future
Details of third-party processing are provided in our Privacy Policy.
4. How you can manage your cookie preferences
Cookie Banner Controls
When you first visit our Websites, you will see a cookie banner allowing you to:
- Accept all cookies
- Reject non-essential cookies
- Customise preferences
You can change your preferences at any time by clicking “[Manage Cookies]” on the site footer (or reopen the consent banner).
Browser Controls
You can also block or delete cookies using browser settings:
- Chrome
- Safari
- Firefox
- Edge
- Android/iOS mobile browsers
Blocking all cookies may affect website performance.
5. Cookies we may use
Below is a non-exhaustive list of cookie types we may use across our Websites. Actual cookies vary based on active integrations.
Strictly Necessary
- session_id
- cookie_consent_status
- cf_bm / cf_clearance (Cloudflare)
- csrf_token
Analytics
- _ga, _gid, _gat (Google Analytics)
- hjSession*, _hjIncludedInSample (Hotjar)
- zfccn, zpccn (Zoho analytics cookies)
Functional
- language_preference
- saved_form_state
- user_settings
Marketing
- _fbp (Meta Pixel)
- _fbc (Facebook conversion)
- _lipt (LinkedIn Insight Tag)
- ttp / ttclid (TikTok Pixel)
- email_automation_tracking_id (Zoho/HubSpot)
This list may evolve as our Websites and marketing tools develop.
6. Legal basis for using cookies
Under the UK GDPR, EU GDPR and ePrivacy laws:
- Strictly necessary cookies → allowed without consent
- Analytics, functional and marketing cookies → require user consent
Consent must be:
- informed
- freely given
- specific
- unambiguous
- revocable at any time
Our cookie banner and controls comply with these requirements.
7. Changes to this Cookies Policy
We may update this Cookies Policy from time to time (e.g., when we add new integrations, marketing partners or tools).
We will post the updated version on the Websites and update the “Last updated” date above.
8. Unintentional Cookie Deployment
We take reasonable steps to ensure that non-essential cookies (such as analytics and marketing cookies) are not set before you provide consent. However, due to the nature of web technologies and third-party integrations, certain scripts may activate before the consent mechanism fully loads. Where this occurs, we take steps to remove or neutralise such cookies until consent is properly obtained.
9. Ownership of Analytics Data
All analytics, insights, aggregated reports or behavioural data derived from cookies or similar technologies on our Websites are owned exclusively by us or, where applicable, by our corporate group. Third-party providers process such data solely on our behalf and do not acquire ownership or usage rights for their independent purposes.
10. Browser Fingerprinting and Similar Technologies
In addition to cookies, we may use browser fingerprinting, device identifiers, local storage objects, pixels, tags, SDKs or other similar technologies to recognise your device, prevent fraud, enforce security measures, or improve website performance. These technologies are treated in the same way as cookies for the purposes of consent under applicable laws.
11. Children
We do not knowingly use cookies or similar technologies to profile or track behaviour of children under 16 years old. If we become aware that such data has been inadvertently collected, we will take steps to delete it as soon as reasonably practicable.
12. Restrictions on Third-Party Use
We contractually require third-party providers that set cookies on our Websites to process data solely for the purpose of providing their services to us and not for their own independent purposes, behavioural profiling or cross-site tracking without your explicit consent.
13. Accessibility
Our cookie banner and preference tools are designed to be accessible and compatible with assistive technologies, in line with applicable accessibility standards such as WCAG guidelines. If you experience difficulty managing your cookie preferences, please contact us and we will provide reasonable assistance.
14. Cookie Retention
We retain cookies and similar technologies for differing periods depending on their purpose:
- Strictly necessary cookies: duration of browsing session or up to 12 months.
- Performance/analytics cookies: typically between 1 day and 24 months, depending on provider.
- Functional cookies: between 1 month and 24 months.
- Marketing/advertising cookies: between 30 days and 24 months.
Exact retention periods vary by provider and are listed in their respective policies.
15. Multiple Domains and Subdomains
This Cookies Policy applies to all domains and subdomains operated by our corporate group, including any future microsites, internal hubs or campaign-specific domains that may use the same tracking technologies.
16. Dynamic Cookie Loading and Testing Tools
We may use A/B testing, personalisation tools or experimentation platforms (such as Zoho PageSense, Hotjar, or similar technologies). These tools may dynamically load different cookies based on testing variations or operational requirements. All such cookies are treated in accordance with this Cookies Policy and your preference settings.
17. Jurisdictional Variations
Visitors from different regions may be shown different versions of our cookie banner or consent tool to reflect local legal requirements (e.g., EU GDPR, UK GDPR, ePrivacy Directive, US state-level laws where applicable). Regardless of location, you may withdraw consent at any time.
18. Corporate Group Use
We may share aggregated cookie data and analytics across our group companies (including Tribute Brands B.V., Tribute Franchise Services S.L., and any future entities) for internal reporting, performance measurement, operational improvements, brand development and marketing optimisation.
19. Automated Decision-Making
We may use cookies or similar technologies to support non-significant automated processes such as fraud detection, spam prevention, session validation or prioritisation of enquiries. These automated processes do not produce legal or similarly significant effects on you. Any significant decisions (e.g., franchise approvals, recruitment assessments) are always made by human review.
20. Third-Party Script Changes
Third-party providers may update their scripts, tags or cookies from time to time. While we endeavour to keep this Cookies Policy accurate, such changes may occur before we have updated the policy. We recommend reviewing third-party policies for the latest information.
21. Contact us
If you have questions about this Cookies Policy or our use of cookies:
Email:
support@tribute-brands.com
Postal address:
Tribute Brands International Head Office
Praceta Professor Alfredo de Sousa 8
1495-241 Algés, Portugal